One Local Team. Every Audience. Regional Reach.

Full Power Radio owns and operates 30 radio stations across Connecticut, Rhode Island, and Massachusetts, delivering unmatched access to listeners across every major format. From Classic Rock and Country to News/Talk, Top 40, Spanish, and Adult Contemporary, we connect your business with the audiences that matter most.

With one local team and one simple media buy, you can reach over a million consumers where they live, work, shop, and listen. Put the power of radio to work for your business and tell your story.

Our stations

Reach across New England

Hartford / New Haven

  • Radio 104.1
  • Hartford's R&B 102.5
  • 102.9 The Whale
  • Bomba Radio
  • Kool Radio Southington
  • The Talk of Connecticut

Providence, RI

  • BIG 101.3
  • CAT Country 98.1
  • Kool Radio
  • Latina 100.3

Springfield, MA

  • Bomba 104.5 Springfield
  • Jammin' 100.1

New London

  • Jammin' 107.7
  • 94.9 News Now
  • Soft Rock 106.5
  • US Country 99.5
  • Kool Radio

Litchfield

  • Soft Rock 97.3
View the full lineup

A selection of our brands — 30 stations in all across Connecticut, Rhode Island, and Massachusetts.

Why Full Power Radio

30
stations across CT, RI & MA
8
Formats — classic rock to Spanish-language
100%
Locally owned and operated
1939
WDRC roots — tied to the first U.S. commercial FM
A broadcast mixing console with illuminated controls in a radio studio

Advertise with us

More than airtime — radio advertising that gets results

We don't just sell spots. We learn your business, write and produce your message in-house, and put it in front of listeners who already trust the voices delivering it.

  • We tell your story

    An in-house production team writes, voices, and scores your commercial so it actually lands.

  • A strategy built for you

    Our reps study your business and your market, then build a custom plan around your goals.

  • Trusted local voices

    On-air personalities and DJ endorsements put your brand in credible company.

  • Live and local

    Live broadcasts, remotes, jingles, giveaways, and community events bring your brand into the room.

  • Reach every audience

    One local buy spans classic rock, talk, country, alternative, urban, and Spanish-language listeners.

  • Everywhere they listen

    Broadcast, streaming, mobile apps, and smart speakers — your message follows the audience.

In-house production

We don't just sell airtime. We give your business a voice — written, produced, and performed by our own team.

Coverage

Connecticut roots, regional reach

We're a Connecticut company with deep roots in both the Hartford market and Eastern Connecticut — and our stations reach well beyond, into Rhode Island and Massachusetts.

That local footprint means your campaign is handled by people who know your towns, your competitors, and your customers — not a national call center.

  • Greater Hartford
  • Eastern Connecticut
  • New Haven County
  • New London County
  • Litchfield County
  • Rhode Island
  • Massachusetts

Let's talk

Ready to reach your market?

Tell us about your business and we'll put together a plan with the stations, formats, and reach that fit your goals.